Panel Prices in September – The Good, the Bad, and the Ugly
The only real mitigating factor in that equation is component shortages, which could extend the demand cycle further into 2022, but as some of the larger educational laptop programs wind down at the end of the year, some of those shortages could abate. In the US, much will depend on the success of bringing students back to classrooms, and whether that scenario plays out without major COVID-19 outbreaks. We expect an initial spike in COVID-19 among school aged children that might travel to the unvaccinated population, but we expect by early 2022 for that to have run its course to a large degree. When those numbers start to decline, we expect demand for notebooks and tablets will decline. That said, we do not expect to see the extreme panel price drop in IT products that has been the case with TV panels, as TV demand has been weakening for months, and while the tipping point was not reached until TV set producers realized that existing set sales targets were unrealistic. We expect a more gradual weakening of IT panel prices through the 1st quarter of next year.