LG sees strong pre-orders for new G6 in Korea
With LG (066570.KS) getting a time advantage over the Samsung Galaxy S8 flagship smartphone release, the company says it is seeing strong pre-orders for its new G6 smartphone. According to the company, pre-orders have reached over 40k units in the 1st 4 days of pre-release availability. The phone will be released to the public at the end of this week and will carry a $778 price tag for the 64 Gb version. LG has been giving consumers the ability to test the device at over 3,000 retail locations in South Korea since 2/27.
Of course, if you pre-order, as seems to be the case for almost all high-end pre-ordered phones, you get some additional benefits. In this case, a one year screen replacement warranty and a phone case worth $389, and a chance to purchase the LG TonePlus Bluetooth Headset, a Raleigh keyboard, or a Nescafe Coffee machine for 5,000 won ($4.33). Given that the last two flagship LG smartphones, the G4 and G5 have been less than successful and caused LG’s smartphone segment to show a $404m operating loss in 4Q 2016, the G6 is a bit of a “Hail Mary” for LG. The delay from the usual release of a Samsung Galaxy smartphone at Mobile World Congress to March 29 will give LG at least a running start, but the phone will have to do well on its own merits in order to resurrect LG’s smartphone prospects this year. The phone received good press in South Korea, but has yet to prove itself on both a local and worldwide scale, and at 1st glance it seems quite similar to other phones in the same category, but the true test will be how it stacks up against the Samsung Galaxy S8 with its next-generation OLED conformed screen, vs. the G6 LCD display.
Of course, if you pre-order, as seems to be the case for almost all high-end pre-ordered phones, you get some additional benefits. In this case, a one year screen replacement warranty and a phone case worth $389, and a chance to purchase the LG TonePlus Bluetooth Headset, a Raleigh keyboard, or a Nescafe Coffee machine for 5,000 won ($4.33). Given that the last two flagship LG smartphones, the G4 and G5 have been less than successful and caused LG’s smartphone segment to show a $404m operating loss in 4Q 2016, the G6 is a bit of a “Hail Mary” for LG. The delay from the usual release of a Samsung Galaxy smartphone at Mobile World Congress to March 29 will give LG at least a running start, but the phone will have to do well on its own merits in order to resurrect LG’s smartphone prospects this year. The phone received good press in South Korea, but has yet to prove itself on both a local and worldwide scale, and at 1st glance it seems quite similar to other phones in the same category, but the true test will be how it stacks up against the Samsung Galaxy S8 with its next-generation OLED conformed screen, vs. the G6 LCD display.
LG G6 Smartphone - Source: LG
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