Mini-LED TV – Spreading Out
Indonesia is not known as a country with a vast thirst for CE products, but with the 4th largest population globally (ranking just under #3, the US) it is certainly a big enough market and the country’s capital, Jakarta is the world’s 2nd most populous urban area. The economy is ranked 16th in nominal GDP (just below Mexico) and 7th based on PPP GDP (below Russia). One of the country’s largest TV brands and a producer of a number of appliance and CE products, Polytron (pvt) has entered the Mini-LED TV space, with its first Mini-LED/QD TV offering. This brings the number of brands offering Mini-LED TVs this year to 10, a significant increase from last year’s 1, from TCL (000100.CH), who also was the only brand with a Mini-LED TV in 2019.
As we have noted, Samsung (005930.KS) dominates the space with 16 Mini-LED models, with LG (066570.KS) second and TCL a close 3rd with 5 models and Philips (pvt) with 4. All others have released single Mini-LED models ranging from 65” to 86”, with Skyworth (751.HK) offering two, a 75” and an 86” model. While there is little detail on the Polytron set as yet, it is priced under $3,000, which makes it the least costly 86” Mini-LED/QD TV, however Xiaomi’s (1810.HK) 82” Mini-LED/QD set comes in at $1,549, making it the lowest in terms of cost/in2.
As Mini-LED backlight production expands in 2022, we expect most TV brands will either offer or add to their Mini-LED TV models, which in most cases will be at or near the top of their TV lines. The missing brand this year has been Sony (SNE) who offers what they call ‘Full Array’ TVs, which could mean almost anything from more typical backlight arrays to more sophisticated modules, but with none of the Sony literature mentioning Mini-LEDs, we leave them out of our Mini-LED database, which now includes 39 models released this year. While some have called 2021 the year of the Mini-LED TV, we expect 2022 will be the real breakout year for the technology as a broad range of Mini-LED backlight products will be offered by LED producers and packagers, along with a number of Mini-LED products that are produced in-house. As Mini-LED products move into monitors and notebooks, championed by Apple (APL), production scale will increase and cost will be further reduced, although it seems TCL and Xiaomi have already taken the lead in offering relatively low-priced Mini-LED/QD TVs this year.
As we have noted, Samsung (005930.KS) dominates the space with 16 Mini-LED models, with LG (066570.KS) second and TCL a close 3rd with 5 models and Philips (pvt) with 4. All others have released single Mini-LED models ranging from 65” to 86”, with Skyworth (751.HK) offering two, a 75” and an 86” model. While there is little detail on the Polytron set as yet, it is priced under $3,000, which makes it the least costly 86” Mini-LED/QD TV, however Xiaomi’s (1810.HK) 82” Mini-LED/QD set comes in at $1,549, making it the lowest in terms of cost/in2.
As Mini-LED backlight production expands in 2022, we expect most TV brands will either offer or add to their Mini-LED TV models, which in most cases will be at or near the top of their TV lines. The missing brand this year has been Sony (SNE) who offers what they call ‘Full Array’ TVs, which could mean almost anything from more typical backlight arrays to more sophisticated modules, but with none of the Sony literature mentioning Mini-LEDs, we leave them out of our Mini-LED database, which now includes 39 models released this year. While some have called 2021 the year of the Mini-LED TV, we expect 2022 will be the real breakout year for the technology as a broad range of Mini-LED backlight products will be offered by LED producers and packagers, along with a number of Mini-LED products that are produced in-house. As Mini-LED products move into monitors and notebooks, championed by Apple (APL), production scale will increase and cost will be further reduced, although it seems TCL and Xiaomi have already taken the lead in offering relatively low-priced Mini-LED/QD TVs this year.
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